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Thank you for visiting bloodhorse.com. As a guest to
our site, your privacy is important to us. To better protect
your privacy, this notice has been posted to explain our online
information practices and the way your information is collected
and used at this site.
Information
Collection and Use
On bloodhorse.com,
you may enter contests, vote in surveys, submit demographic
information, participate in one of our online forums, subscribe
to services, and express opinions. The types of personally identifiable
information that may be collected via one or more of these vehicles
include name, address, e-mail address, telephone number, fax
number, credit card information, demographic information, and
information about your interests and behaviors.
bloodhorse.com
may also collect certain non-personally identifiable information
when you visit many of our web pages such as the type of operating
system you are using (e.g. Windows98, Macintosh OS), the type
of browser you are using (e.g. Internet Explorer, Netscape),
and the domain name of your Internet service provider (e.g.
America Online, MSN).
bloodhorse.com
and its parent company,
Blood-Horse Publications, is the sole owner
of the information collected on this site. We will not sell,
share, or rent e-mail address to other parties in any way
other than what is disclosed in this privacy statement.
Collection
of Information by Third-Party Sites and Sponsors
This site
may contain links to other sites whose information practices
may be different than ours. Visitors should consult the privacy
notices of these other sites as we have no control over information
that is submitted to, or collected by, these third parties.
This site
may contain advertising, forms and other data collection methods
that directly generate information for sponsors. Data collected
by other parties will be identified by the sponsors' name and/or
logo. This site has no control over the third-party sponsors'
use of this information.
This site
may offer contests, sweepstakes, or promotions that are sponsored
by or co-sponsored with identified third parties. By virtue
of their sponsorship, these third parties may obtain personally
identifiable information that visitors voluntarily submit to
participate in the contest, sweepstakes, or promotion. This
site has no control over the third-party sponsors' use of this
information.
Cookies
To enhance
your experience on bloodhorse.com, many of our web pages
use "cookies." Cookies are text files we place in
your computer's browser to store your preferences. Cookies,
by themselves, do not tell us your e-mail address or other personally
identifiable information unless you choose to provide this information
to us by, for example, registering at one of our sites. However,
once you choose to furnish the site with personally identifiable
information, this information may be linked to the data stored
in the cookie.
We use
cookies to understand site usage and to improve the content
and offerings on our site. For example, we may use cookies to
personalize your experience at our web pages (e.g. to recognize
you by name when you return to our site), save your password
in password-protected areas, and enable you to use shopping
carts on our sites. We also may use cookies to offer you products,
programs, or services.
Sharing
We will
share aggregated demographic information with our partners and
advertisers. This is not linked to any personal information
that can identify any individual person.
We may
use outside vendors to ship or fulfill orders placed on our
site and a credit card processing company to bill users for
goods and services. These companies do not retain, share, store
or use personally identifiable information for any secondary
purposes.
Other
Uses of Information
Information
collected on bloodhorse.com may be shared with other
sites owned by Blood-Horse
Publications. These sites include
www.thehorse.com,
www.exclusivelyequine.com,
www.thoroughbredlegends.com,
and www.eclipsepress.com. In addition, information collected
on our website may be used for other purposes by our parent
company such as direct mail efforts. The brand names commonly
used in such efforts include The Blood-Horse, The Horse, TBH
MarketWatch, Exclusively Equine, Eclipse Press and Thoroughbred
Legends.
Security
This site
takes every precaution to protect our users' information. When
users submit sensitive information via the website, your information
is protected both online and off-line.
When our
registration/order form asks users to enter sensitive information
(such as credit card number and/or social security number),
that information is encrypted and is protected with the best
encryption software in the industry - SSL. While on a secure
page, such as our order form, the lock icon on the bottom of
Web browsers such as Netscape Navigator and Microsoft Internet
Explorer becomes locked, as opposed to un-locked, or open, when
you are just 'surfing'.
While we
use SSL encryption to protect sensitive information online,
we also do everything in our power to protect user-information
off-line. All of our users' information, not just the sensitive
information mentioned above, is restricted in our offices. Only
employees who need the information to perform a specific job
(for example, our billing clerk or a customer service representative)
are granted access to personally identifiable information. In
addition, the servers that we store personally identifiable
information on are kept in a secure environment, behind a locked
cage.
If you have
any questions about the security at our website, you can send
an e-mail to hostmaster@bloodhorse.com
Supplementation
of Information
In order
for this website to properly fulfill its obligation to our customers,
it may be necessary to supplement the information collected
from this site with other information owned by this site's parent
company or third-party information. In order for this website
to enhance its ability to tailor the site to an individual's
preference, we combine information about the purchasing habits
of users with similar information from our partners.
Correcting
and Updating Personal Information
If a user's
personally identifiable information changes (such as your zip
code), or if a user no longer desires our service, we will endeavor
to provide a way to correct, update or remove that user's personal
data provided to us.
Notification
of Changes to This Policy
If we decide
to change our privacy policy, we will post a notification of
such change on our home page. If at any point we decide to use
personally identifiable information in a manner different from
that stated at the time it was collected, we will notify users
of such intentions via e-mail. Users will have a choice as to
whether or not we use their information in this different manner.
We will use information in accordance with the privacy policy
under which the information was collected.
If you feel
that this company is not abiding by its posted privacy policy,
please send an e-mail to admin@bloodhorse.com.
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